Workshop 3 – Preventing Cancer – Key Challenges

Speakers:  Veronica Lathan & Kirsty McLanders, Screening and Immunisation Coordinators, NHS England
                  Colin Shevills, Director, The North East Alcohol Service
                  Lynda Seery, Public Health Specialist, Newcastle City Council


The Northern Cancer Alliance plans to work with our partners in health and social care, Public Health England, local authorities and third sector to bring about a positive change in the health of our population. This workshop will focus on aspects of cancer prevention and awareness work here in the North East and Cumbria: aiming to provide information, thought-provoking analysis and a basis for lively discussions.

Kirsty McLander and Veronica Latham from Public Health England presented the cancer screening programmes available and uptake data from across the region. They included the key discussion points of the barriers to attending and the need to increase uptake and awareness.

The Director of Balance, Colin Shevills, showcased the relation between alcohol consumption and cancer and the need to ‘change the conversation’. The balance campaign has learnt lessons from tobacco campaigns, comparing the similarities and differences. One of the key messages being ‘Alcohol intake has been identified as priority in the STP process and how can the STP prevention work stream help to prioritise alcohol and deliver an evidence-based, system-wide interventions strategy’

Lynda Seery, a public health consultant at Newcastle City Council presented and discussed Secondary Prevention and why it matters? The key message to take away being: ‘If you have the contact with patient please have the conversation about the ongoing risks of smoking and refer into Lifeline Stop Smoking Service’

The table discussions focus was to consider how attendees could implement the priorities discussed within their area of expertise.  Some of the suggestions are included below.


Restore and improve the variety of places/organisations offering cervical screening. To include the use of occupational health unit.


HPV vaccination programme to be extended to boy to reduce the risk of HRV related oropharyngeal cancer.

Brief Interventions

To optimise brief interventions there needs to be a clear referral route to a service.

Smoking and Alcohol Prevention

Smoke free hospital to be initiated across Trusts

Balance/Fresh wide education of clinicians

Hard to Reach Groups

Review of the content of the routine invitation to screening letters

Wide consultation with targeted patient groups

Suggest – use of community champions



Cancer Screening Programmes – Veronica Latham & Kirsty McLanders

Alcohol & Cancer – The Case for Prevention – Colin Shevills

Secondary Prevention – Why Does It Matter – Lynda Seery



The comments and reponses to the evaluation of this workshop are highlighted below.


A selection of the comments in relation to the workshop:

  • Good discussion arose.  I was note aware that boys in some countries get vaccinated against HPV; perhaps we should do likewise
  • Good discussion – some slides a bit basic
  • Very useful to be able to have group discussion but would have preferred each speaker to have time to finish their presentations